Comprehensive AI visibility audit for your website. Get detailed scores across 7 key categories, actionable insights, and prioritized recommendations to improve how AI tools discover and cite your content.
Comprehensive Score Breakdown
Your AI Visibility Score is calculated from 7 weighted categories, each measuring a critical aspect of how AI systems perceive your website.
Entity Clarity
20% weight0-100Measures how consistently and clearly your brand, products, and key entities are presented across your website. AI assistants need clear, consistent entity information to understand and cite your brand accurately.
Schema Coverage
15% weight0-100Evaluates your structured data markup (JSON-LD) including Organization, FAQ, Product, Person, and other schema types. Rich schema helps AI assistants understand your content structure and relationships.
AI Trust Signals
20% weight0-100Assesses how well major AI assistants (ChatGPT, Claude, Perplexity) understand and cite your website. Includes citation status, accuracy of AI responses, and overall AI visibility.
Technical SEO
15% weight0-100Evaluates fundamental technical SEO elements including sitemaps, HTTPS, meta tags, H1 tags, and internal linking. These technical foundations ensure search engines and AI crawlers can properly index and understand your site.
Content Quality
10% weight0-100Measures the quality and comprehensiveness of your content including length, structure, images, and key pages. High-quality, comprehensive content helps AI assistants provide accurate information about your website.
Organic Traffic Authority
10% weight0-100Evaluates your organic search performance from Google Search Console including clicks, impressions, CTR, and average position. Strong organic traffic indicates good site reputation and search visibility, which signals trust to AI assistants.
Page Experience
10% weight0-100Evaluates user experience factors including canonical URLs, Core Web Vitals, and overall page quality. Good page experience signals help AI assistants understand that your site provides valuable, accessible content.
How Our Audit Works
Our comprehensive 8-step audit process analyzes every aspect of your website to provide accurate, actionable insights.
Website Crawling
Our system crawls your entire website by discovering and analyzing all pages from your sitemap. We scan up to 200 pages, extracting content, metadata, structured data, and technical elements.
Schema Analysis
We analyze all structured data markup (JSON-LD, Microdata, RDFa) on your website. This includes Organization, FAQ, Product, Person, Breadcrumb, and other schema types that help AI understand your content.
Entity Clarity Analysis
Using advanced AI analysis, we examine how clearly and consistently your brand, products, and key entities are presented. This helps identify inconsistencies that confuse AI assistants.
AI Visibility Check
We query major AI assistants (ChatGPT, Claude, Perplexity) to see if they know about your website, how accurately they understand it, and what information they provide about your brand.
Technical SEO Audit
We perform comprehensive technical checks including sitemap accessibility, HTTPS, meta tags, H1 tags, internal linking, canonical URLs, and Core Web Vitals.
Organic Traffic Analysis
If Google Search Console is connected, we analyze your organic search performance including clicks, impressions, CTR, and average position. Strong organic traffic indicates good site reputation and search visibility.
Score Calculation
We calculate weighted scores across all categories and generate an overall AI Visibility Score (0-100) with a letter grade (A, B, C, D) based on your performance.
Report Generation
We compile all findings into a comprehensive report with detailed scores, prioritized issues, actionable recommendations, and AI insights from ChatGPT, Claude, and Perplexity.
Technical Checks Performed
We perform comprehensive technical audits across multiple categories to ensure your website is optimized for AI discovery.
Sitemap & Crawling
Structured Data
On-Page SEO
Technical Foundation
AI Assistant Insights
We directly query major AI assistants to see how they perceive your website and what they know about your brand.
ChatGPT
We query ChatGPT to see if it knows about your website, how accurately it describes your brand, and what recommendations it has for improving your AI visibility.
Claude
We analyze how Claude perceives your website, whether it cites you, and how accurately it understands your brand, products, and value proposition.
Perplexity
We check if Perplexity can find and cite your website, how it summarizes your brand, and what information it provides to users searching for your services.
What You Get in Your Audit Report
Overall Score & Grade
A comprehensive AI Visibility Score (0-100) with letter grade (A, B, C, D) that reflects your overall performance across all categories.
Category Breakdown
Detailed scores for each of the 7 categories with checklists, detected issues, and recommended fixes for each area.
Priority Issues
Up to 10 prioritized issues (critical and warning) with severity levels, pages affected, and specific recommendations for each.
Quick Wins
Top 15 prioritized quick wins and actionable recommendations that you can implement immediately to improve your score.
AI Assistant Insights
Detailed analysis from ChatGPT, Claude, and Perplexity including citation status, accuracy, matches, mismatches, and recommendations.
Technical Checklist
Complete checklist of 14+ technical checks with pass/fail status and detailed explanations for each check.
When to Run an Audit
Regular audits help you track your AI visibility and identify optimization opportunities.
Ready to Improve Your AI Visibility?
Start with a free 14-day trial. Get 25 credits to explore all our tools, including Website Audit. Run your first audit and see exactly how AI systems perceive your website.