Cookie Policy

1. What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

Cookies can be "persistent" (remain on your device until deleted or expired) or "session" (deleted when you close your browser). They can also be "first-party" (set by Rank++) or "third-party" (set by other services we use).

2. Why We Use Cookies

We use cookies for several important reasons:

• Essential Functionality: Enable core features like authentication and security
• User Experience: Remember your preferences and settings
• Analytics: Understand how you use our service to improve it
• Security: Detect and prevent fraudulent activity
• Performance: Monitor and optimize service performance
• Marketing: Deliver relevant content and measure campaign effectiveness

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

These cookies are essential for the Service to function and cannot be disabled:

3.2 Performance and Analytics Cookies

These cookies help us understand how visitors interact with our Service:

3.3 Functionality Cookies

These cookies remember your choices and preferences:

3.4 Marketing and Advertising Cookies

These cookies are used to deliver relevant advertisements (with your consent):

4. Other Tracking Technologies

In addition to cookies, we use other tracking technologies:

4.1 Local Storage

We use browser local storage to save user preferences, cache data for better performance, and store temporary data for the Service. Local storage persists even after you close your browser.

4.2 Pixels and Beacons

We may use web beacons (transparent graphic images) in emails to track whether you've opened an email or clicked a link. This helps us measure campaign effectiveness and improve our communications.

4.3 Session Replay

We may use session replay tools to record your interactions with the Service for:

• Debugging technical issues
• Understanding user experience problems
• Improving interface design
• Providing better customer support

Personal information is masked in these recordings. You can opt out of session replay in your account settings.

5. How to Manage Cookies

5.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

• View cookies stored on your device
• Delete all or specific cookies
• Block third-party cookies
• Block all cookies (may affect functionality)
• Set your browser to notify you when cookies are set

5.2 Opt-Out Links

You can opt out of specific tracking services:

• Google Analytics: Google Analytics Opt-out Browser Add-on
• PostHog: PostHog Opt-out Documentation
• Facebook: Facebook Ad Preferences

6. Impact of Disabling Cookies

If you disable cookies, some features of the Service may not function properly:

• You may need to log in repeatedly
• Your preferences and settings may not be saved
• Some features may become unavailable
• You may experience reduced performance

Essential cookies required for the Service to function cannot be disabled without preventing access to the Service.

7. Third-Party Cookies

We work with third-party service providers who may set cookies on your device:

7.1 Analytics Providers

• Google Analytics: Website traffic analysis and user behavior tracking
• PostHog: Product analytics and feature usage tracking

7.2 Advertising Partners

• Google Ads: Display targeted advertisements and measure conversions
• Facebook Pixel: Track ad performance and retargeting
• LinkedIn Insight: B2B advertising and conversion tracking

7.3 Support and Communication

• Intercom: Customer support chat and messaging
• Resend: Email delivery and tracking

These third parties have their own privacy policies. We encourage you to review them.

8. Cookie Lifespan

Different cookies have different lifespans:

• Session Cookies: Deleted when you close your browser
• Short-term Cookies: Typically last 24 hours to 1 month
• Long-term Cookies: Can last from 1 month to 2 years
• Persistent Cookies: Remain until manually deleted or expired

The specific duration for each cookie is listed in the tables above.

9. Do Not Track Signals

Some browsers include a "Do Not Track" (DNT) feature that signals websites you visit that you do not want to be tracked. Currently, there is no industry standard for how to respond to DNT signals.

We honor DNT signals by not loading optional analytics and marketing cookies when DNT is enabled. However, essential cookies required for the Service to function will still be set.

10. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect:

• Changes in our cookie usage
• New features or services
• Changes in legal requirements
• Feedback from users

We will notify you of material changes by updating the "Last updated" date and, where appropriate, sending an email notification.

11. Your Consent

By continuing to use our Service, you consent to our use of cookies as described in this policy. For optional cookies (analytics, marketing), we will request your explicit consent through our cookie banner when you first visit the Service.

You can withdraw your consent at any time by:

• Deleting cookies from your browser
• Changing your browser cookie settings
• Contacting us at privacy@rankplusplus.com

12. Contact Us About Cookies

If you have questions about our use of cookies or this Cookie Policy, please contact us: